Privacy Policy

Effective date: June 12, 2026

This Privacy Policy explains how Steep Current (“Steep Current,” “we,” “us,” or “our”) collects, uses, shares, and protects information when you visit steepcurrent.com (the “Site”) or make a purchase. By using the Site, you agree to this Privacy Policy. If you do not agree, please do not use the Site.

Information We Collect

Information you provide. When you place an order, create an account, leave a review, or contact us, we collect information such as your name, email address, shipping and billing address, phone number, and order details. Payment card details are entered directly with our payment processor; we do not store full payment card numbers on our servers.

Information collected automatically. When you use the Site, we and our service providers automatically collect certain information through cookies and similar technologies, including your IP address, device and browser type, referring pages, pages viewed, and how you interact with the Site.

Information from third parties. We may receive information about you from our payment processor, analytics providers, and advertising partners.

How We Use Information

We use the information we collect to:

  • Process, fulfill, and ship your orders and provide customer service;
  • Process payments and prevent fraud;
  • Send transactional messages (order confirmations, shipping updates) and, where permitted, marketing emails you may opt out of at any time;
  • Operate, analyze, and improve the Site;
  • Comply with our legal, tax, and regulatory obligations; and
  • Enforce our terms and protect our rights.

Cookies and Tracking Technologies

We use cookies and similar technologies for essential site functions, to analyze traffic, and to support advertising. This includes analytics and advertising tools provided by third parties such as Google, Snapchat, and Reddit, which may set their own cookies and collect information about your activity across websites. You can control cookies through your browser settings and may opt out of certain analytics and interest-based advertising through the tools those providers offer. We do not currently respond to “Do Not Track” browser signals.

How We Share Information

We do not sell your personal information for money. We share information only as described here:

  • Service providers who act on our behalf — including payment processing (Stripe), order fulfillment and shipping carriers, email and marketing services, website hosting, and analytics;
  • Advertising and analytics partners that help us measure and promote the Site. Sharing information with these partners for cross-context behavioral advertising may be considered a “sale” or “sharing” of personal information under certain state laws (see Your Privacy Rights below);
  • Legal and safety — when required by law, subpoena, or legal process, or to protect our rights, property, or safety; and
  • Business transfers — in connection with a merger, acquisition, financing, or sale of assets.

Your Privacy Rights

Marketing. You may opt out of marketing emails at any time using the unsubscribe link in those emails. Transactional messages about your orders are not promotional and will continue.

California and other U.S. state residents. Depending on where you live, you may have the right to request access to, correction of, or deletion of your personal information; to opt out of the “sale” or “sharing” of your personal information and of targeted advertising; and to not be discriminated against for exercising these rights. To exercise any of these rights, including to opt out of sale or sharing, email us at [email protected] with the details of your request. We will verify your request as required by law before responding. You may also limit interest-based advertising by adjusting your browser and the opt-out tools offered by Google, Snapchat, and Reddit.

Data Retention

We retain personal information for as long as needed to fulfill the purposes described in this Policy, including to complete orders, maintain business records, resolve disputes, and meet our legal, tax, and accounting obligations.

Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security. You provide your information at your own risk.

Children’s Privacy

The Site is intended for adults and is not directed to children. We do not knowingly collect personal information from anyone under 16. If you believe a child has provided us information, contact us and we will delete it.

Third-Party Links

The Site may link to third-party websites and services that we do not control. This Policy does not apply to those sites, and we are not responsible for their content or privacy practices.

U.S. Residents

The Site is operated in the United States and intended for U.S. residents. If you access the Site from outside the United States, you do so on your own initiative and are responsible for compliance with local laws.

Changes to This Policy

We may update this Privacy Policy at any time. Changes take effect when posted, and the “Effective date” above will be updated. Your continued use of the Site constitutes acceptance of the revised Policy.

Contact Us

Questions about this Privacy Policy or your information may be directed to:

Steep Current
6301 Franklin Avenue, New Orleans, LA 70122
[email protected]